To begin to understand what a brand is, you must first understand that your brand does not exist in your marketing department, your public relations team, or your CEO’s office. A brand exists only in the minds of your customers. If you Google “brand definition” you’ll find multiple different attempts on just the first page of search results alone. There are so many competing misconceptions…..
ABOUT WHITESPACE BRANDING
Whitespace Brand Consulting is one of the best branding agencies based in Bangalore. We are an integrated marketing agency for the digital world. We build powerful brand strategies, bold and imaginative creatives, performance oriented digital marketing plans for your brand. In a world where the pace of change is so constant it gets only harder to unlock the true potential of your brand. Our insights driven proprietary tools not just bring brands into life but it gets you great results also. We offer a host of services for startups, mid-size companies and larger corporations. Be it naming your brand to taking it to the market and making it famous and successful, or running a business process change management for a thousand plus employee company.
We offer a host of services under four key divisions. Depending on the type of business, nature of product/service or product lifecycle stage, a pragmatic brand solution is offered. All of these could be put under the four broad titles:
We are a set of seasoned professionals who are not just innovators, experimenters or creative junkies, but those who can help organizations turn opportunity into action to build great businesses, across people, commerce, marketing, sales and service.
Sanju has over 19 years of experience in Advertising and Brand Management.
His brand management experience began while working at Ray+Keshavan, currently known as Super Union, while handling large corporate make over like Canara Bank, Trident Hotels, J&K Bank, PunjLlyod, CEAT Tyres, SOMA, Infrastructure…
Ajai is a gold medalist in BFA from Fine Arts College, Thiruvananthapuram.
He has 18 years of experience in brand design. He had a short stint at Microland and Infosys as web designer and communications designer and was with Icarus design for several years before moving to Whitespace. His..
Manu has 9 years of experience in the brand communication industry.
After completing his Post graduation in Marketing from University of Waikato, New Zealand, he worked with Fairfax Media NZ as a Client Servicing Specialist. He provided media consulting to clients across a variety of industries including legal…
To know about your brand’s current positioning and missing gaps, contact us for a free workshop.
Sometimes our clients ask us, “What is the difference between branding and marketing?” The question arises because most people and organizations use these terms interchangeably. Unlike Medicine, Law or Finance, practitioners in the field of brand and marketing don’t share a common professional language. When one…..
Sometimes our clients ask us, “What is the difference between branding and marketing?” The question arises because most people and organizations use these terms interchangeably. Unlike Medicine, Law or Finance, practitioners in the field of brand and marketing don’t share a common professional language. When one……..
WHAT OUR CLIENTS SAY
“I had approached Sanju of Whitespace Brand Consulting with clear vision and a strong business plan about my new business that I was planning to start. I asked him to help me develop my Brand plan and identity for the new firm and launch it in the market. Unlike many others who promised to get […]
“ It was a pleasure working with Whitespace for the re-branding exercise of ‘Organa’ and we fondly remember the detailed exercises and brainstorming sessions we did together. ‘Organa’ as a brand is gaining ground across the country with product acceptance being facilitated by a distinct brand identity and an attractive packaging. We thank Whitespace for […]
“ I am delighted to endorse Whitespace Brand Consulting for their creativity and efficiency. Whitespace invested time in understanding the overall vision of the business and unlocked the possibilities, thoughts, and ideas that would stage the business as a premium Image Management Company. I found Sanju to be extremely giving of his time and energy […]
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