Ramky Enviro Engineers waste management strategy for a cleaner Hyderabad.

RAMKY Group’s Ramky Enviro Engineers waste management division wanted to have a cleaner and neater Hyderabad city (during undivided Andhra Pradesh) for which they wanted to develop a communication strategy to create awareness among the public to be more sensible and cautious while handling the waste so that the city could be kept neat and clean. WSBC in association with H2O advertising helped them develop a mass communication plan, that rolled out to create awareness and induce action among the city dwellers to handle the waste better and keep the city a beautiful place.